Hyundai has sold more than 100,000
units of the second-generation Genesis,
just 18 months after the model launched in November 2013. The new luxury sedan
achieved the sales landmark 10 months sooner than the first-generation model.
Roughly
half of all second-generation Hyundai
Genesis sedans
were sold in South Korea (52,661 units), while exports totaled 53,254 units.
Combined sales of the new Hyundai
Genesis are
105,915 units by the end of May 2015.
Built
exclusively in South Korea, the luxury sedan is exported to Chinese, European,
Middle East, and North American markets. The Genesis is a
success in North America in particular, currently occupying third place in the
US midsize luxury sedan market.
“Reaching
this global sales landmark so quickly demonstrates Hyundai Motor’s
technological expertise and success at positioning the brand as a credible
producer of premium vehicles,” said Wonshin Chang, Executive Vice President and
Head of International Operation Division of Hyundai Motor Company.
The
first generation Hyundai Genesis, introduced in
2008, achieved global sales of 250,000 units, introducing the brand to a new
type of customer in domestic and foreign markets. With the second-generation
model, Hyundai has
broadened the appeal of the nameplate.
In
North America, the Genesis
is offered with two gasoline engines, a 311hp 3.8-liter V6 and a 420hp
5.0-liter V8, with European markets only only getting the V6.
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