Wednesday, May 29, 2019

Hyundai Motor Introduces Electric Double-Decker Bus

    •   Operation of the 70-passenger electric bus improves traffic congestion and environment protection
    •   384kWh high-efficiency battery enables driving distance of 300 km with 72-minute full charging time
    •    The bus will be equipped with various passenger-friendly features including added accessibility for the disabled

SEOUL, May 28, 2019
– Hyundai Motor today unveiled an electric double-decker bus which is a first of its kind for Hyundai, and is part of the company’s effort to help reduce traffic congestion and air pollution.
The all-new electric double-decker bus is shown at the ‘Land, Infrastructure and Transport Technology Fair’ held in Korea, co-hosted by Hyundai and the national Ministry of Land, Infrastructure and Transport, lasting from May 29 to 31.
To develop the company’s first electric double-decker bus, Hyundai worked for 18 months on a project supported by the Korean Ministry of Land, Infrastructure, and Transport, which began in 2017.
The bus allows up to 70 passengers – 11 seats on the first floor and 59 seats on the second floor – 1.5 times as many passengers as compared to that of a regular bus. Through the implementation of two fixed-in-space wheelchairs, an automatic sliding ramp and low floor design, the double-decker bus secures added accessibility for disabled and mobility impaired passengers.
As part of the company’s effort to increase efficiency and to reduce vehicle emissions, Hyundai equipped the all-new bus with a 384 kWh water-cooled high-efficiency polymer battery, with a maximum 300 km driving range on a single charge. A full charge can be completed in 72 minutes.
The large electric double-decker bus is 12,990 mm long and 3,995 mm high. It runs on an independent suspension system in the first driving axle for a more comfortable ride, and a 240kW wheel motor axle combined with a motor in the second axle that minimizes loss of electricity. A rear-wheel steering system works in coherence with the steering system of the first axle, optimizing steering performance.
"The double-decker electric bus is an environmentally friendly vehicle optimized for global eco-friendly trends," said ByoungWoo Hwang, Head of Commercial Vehicle Advanced Engineering team at Hyundai Motor. "This will not only ultimately improve the air quality, but also contribute greatly to easing commuting hour traffic congestion by accommodating more passengers."
Various advanced safety features are also equipped on the bus to ensure the safety of the passengers:

    •   Vehicle Dynamic Control (VDC) helps identify the driver's intended driving direction and maintain the vehicle in control.
    •    Forward Collision-Avoidance Assist (FCA) uses the car’s front-facing camera to help detect an imminent collision and avoid impact or minimize damage by braking autonomously.
    •    Lane Keeping Assist (LKA) helps prevent accidental lane departure by sensing road markings.

Thursday, May 23, 2019

Hyundai Presents the Third Annual National Salute to America's Heroes Memorial Day Weekend Celebration in Miami Beach

    •   Third Year in a Row Hyundai Title Sponsors the Event in South Florida that Includes the World-Class Hyundai Air & Sea Show
    •    Peter Berg to Produce a One-Hour TV Special with Footage from the Event that Airs Nationally May 26 on USA Network
    •    Hyundai Doubles its Military Incentive to $1,000 on all Hyundai Vehicles through June 3
    •   U.S. Veterans Magazine Names Hyundai One of the Nation’s Best of the Best Top Veteran-Friendly Companies

May 23, 2019 – The National Salute to America’s Heroes presented by Hyundai returns to Miami Beach this Memorial Day weekend on May 25-26, 2019. Now in its third year, the patriotic two-day event is designed to pay tribute and honor military and first responders. The event combines the Hyundai Air & Sea Show with the Music Explosion presented by Hyundai and countless interactive displays creating a family-friendly experience for everyone.
New this year, a one-hour television show executive produced by Peter Berg, Gold Star Tribute: A National Salute to America’s Heroes, airs nationally on the USA Network on Sunday, May 26, 2019 with powerful footage from the Hyundai Air & Sea Show intertwined with heroic stories, bringing the message of remembrance and sacrifice to a national audience.
“We’ve been part of the National Salute to America’s Heroes since its debut in 2017 because it’s very close to our hearts at Hyundai to honor our military and first responders for their service,” said Dean Evans, CMO, Hyundai Motor America. “We are grateful for the partnership with the U.S. Armed Forces and together our mission is to make this event the largest national celebration of Memorial Day in the country. Bringing on Peter Berg to tell the heroic stories of our country’s service members is an important and significant enhancement this year. This partnership continues Hyundai’s long-term commitment to recognize the sacrifices our service men and women make to defend our country.” 
“It is thanks to the support of Hyundai that we are able to create an event that honors and pays its respects to the men and women of our military and first responders,” said Mickey Markoff, president and executive producer, National Salute to America’s Heroes. “There is no better time than Memorial Day weekend to pay tribute to our military, first responders, and those who have paid the ultimate sacrifice on behalf of our freedom.”
National Salute to America’s Heroes Event DetailsThe National Salute to America’s Heroes is anchored by the Hyundai Air & Sea Show, The Greatest Show Above the Earth™. The air show is headlined by the U.S. Navy Flight Demonstration Squadron, the Blue Angels, and is a showcase for the men, women, technology and equipment from all five branches of the U.S. military, police, firefighter and first responder agencies. The Memorial Day weekend event also includes the Music Explosion presented by Hyundai on the sands of South Beach on the evening of May 26 with performances including Young Musicians Unite, the U.S. Army’s As You Were band, the U.S. Air Force’s Max Impact band, the U.S. Air Force Honor Guard Drill Team, Andre Archat, LV The Artist and culminating with international pop sensation Flo Rida.
Experiential activations are centered at Lummus Park, spanning more than four city blocks on Ocean Drive and will include the Hyundai Hangar, a patriotically inspired consumer lounge honoring the military and first responders. The Hyundai Hangar, located between 12th and 13th Street, will feature a collaborative chalkboard memorial wall for messages to family and friends who have served and other interactive activities and themed giveaways. Hyundai will also have several other activations communicating its built in the U.S. story and vehicle displays throughout the area, including specially-wrapped Hyundai Konas honoring each branch of the U.S. Armed Services, the all-new Palisade SUV, all-new 2020 Sonata, the Santa Fe and Tucson SUVs and the performance Veloster N.
The National Salute to America’s Heroes presented by Hyundai debuted in 2017 along the shores of Miami Beach to a daily crowd of more than 100,000 spectators. The 2019 nationally recognized event is expected to be even more exciting, with a larger spectator viewing area and a free-to-the-public Display Village, Action Zone and Kids Zone, all located between 11th and 14th Streets along Ocean Drive, which will include interactive displays from military service branches and corporate partners.
Special beach-access tickets for the Hyundai Air & Sea Show and the Music Explosion presented by Hyundai can be obtained at local Hyundai dealerships in South Florida. 
USA Network TV SpecialThe highly anticipated one-hour television show, Gold Star Tribute: A National Salute to America’s Heroes, airs nationally on the USA Network on Sunday, May 26, 2019 at 9:00 a.m. (all time zones), capturing the best moments from the weekend in Miami Beach. Executive produced by the popular actor, writer, producer and director Peter Berg and produced by Film 45, will feature real-life military stories of sacrifice, courage and honor, offering viewers a cathartic remembrance and raw celebration that cannot be found anywhere else. The show will also highlight military demonstrations from the Hyundai Air & Sea Show.
This collaboration continues Hyundai’s partnership with Peter Berg, Film 45 and the U.S. military, who together executed the acclaimed 2017 Super Bowl commercial Operation Better. During the game that year, Hyundai surprised U.S. troops with a virtual reunion with their loved ones and captured it in a 90-second film that aired at the end of the game. The spot was viewed more than 72 million times across various platforms and was deemed the most effective ad in emotional and practical metrics by Adweek (based on Unruly’s EQ Score), among other honors.
Hyundai Doubles its Military IncentiveAs part of its broader commitment to honor military and first responders, Hyundai is doubling its military incentive on all its vehicles for U.S. service men and women. Any active, retired or discharged military personnel and any active first responders and their spouses can receive $1,000 toward the purchase of any new Hyundai vehicle through June 3, 2019. For additional details, please visit Hyundai Military Program and Hyundai First Responders Program.
Hyundai also shows its support for the U.S. Military through a dedicated internal employee resource group called Stars and Stripes. In addition, Hyundai’s Veteran Employment Transition program recruits military veterans for Hyundai dealership parts and service positions. The success of these programs has led to Hyundai being named one of the nation’s Best of the Best Top Veteran-Friendly Companies by U.S. Veterans Magazine in 2019, the sixth time in the last seven years Hyundai earned this honor. 

National Salute to America’s HeroesThe National Salute to America’s Heroes presented by Hyundai is a nationwide two-day celebration held on Miami Beach, Florida, featuring the Hyundai Air & Sea Show, Music Explosion presented by Hyundai, and 365 Salute initiative. Held Memorial Day weekend, the National Salute to America’s Heroes presented by Hyundai focuses on honoring and paying tribute to the military and first responders who protect the freedoms of all Americans. For more information, please visit

Thursday, May 16, 2019


    • Hyundai CPO Program Praised for Leading Warranty Coverage and Suite of  Customer Benefits

FOUNTAIN VALLEY, Calif., May 16, 2019
– Hyundai was again named the best non-luxury certified pre-owned (CPO) program by Autotrader, the second consecutive year, and third time in the last four years that it earned the top spot. The recognition acknowledges Hyundai as having the longest manufacturer warranty coverage in the business, among numerous other benefits.
According to Autotrader Executive Editor Brian Moody, “Hyundai’s certified pre-owned program is a significant value and perfect for budget-minded shoppers looking for a          no-hassle, affordable car – and that’s exactly why it’s our top non-luxury program again. The length of the powertrain warranty, plus the remainder of the limited bumper-to-bumper new car warranty, plus the 10-year roadside assistance are hard to beat. In fact, if you want a better overall certified program, you’ll need to move up to a luxury brand.”
For 2019, the 10 best non-luxury and luxury CPO programs were identified based on a series of factors, including powertrain warranty length (with a minimum of six years or 100,000 miles of coverage from the original sale date), available inventory, bumper-to-bumper warranty coverage, deductible amount and transferability to future vehicle owners.

“At Hyundai we offer a better certified pre-owned program that supports owners by providing the most value,” said Wayne Szabo, senior manager, Certified Pre-Owned, Hyundai Motor America. “This begins with a rigorous 173-point inspection to guarantee excellent vehicle quality, a complete CARFAX® Vehicle History Report™ and an industry-leading suite of roadside assistance, rental car and travel interruption reimbursement benefits to earn customer satisfaction.”
Hyundai’s CPO program includes:
  •    A 10-Year/100,000-mile CPO powertrain limited warranty plus the remainder of the 5-Year/60,000-mile new vehicle limited warranty from original in-service date and zero (0) miles
  •   Comprehensive 173-point quality assurance inspection
  •   10-Year/unlimited mileage roadside assistance from original in-service date and zero (0) miles
  •   Rental car and travel interruption reimbursement
  •   No-charge, 3-month “All Access” trial of SiriusXM® satellite radio
  •   Complimentary CARFAX® Vehicle History Report™

Thursday, May 02, 2019

Copeland Motorsports to Start Touring Car Racing with Hyundai Program

    •   Opportunities available in TC America and IMSA racing series with new Hyundai Veloster N TCR car

FOUNTAIN VALLEY, Calif., May 1, 2019 – Copeland Motorsports is expanding its arsenal of race cars today with the acquisition of a Hyundai Veloster N TCR car from Bryan Herta Autosport. Copeland Motorsports is a major player in the SRO Motorsports Group promoted TC America racing series. They are also the current point leaders of the Battery Tender Global MX-5 Cup presented by BF Goodrich. The team will hit the track testing potential drivers within the next two weeks and have targeted participation in their first race shortly thereafter.
“We have been in discussions with Bryan Herta Autosport on acquiring a Hyundai since mid-March and closed the deal late last week,” explained Dean Copeland of Copeland Motorsports. “We have had some interest from several drivers that knew about the expansion in our program, but we tried to keep it quiet for a little while. We are finally ready to tell the motorsports industry and begin our venture back into TCR.”
“The Hyundai Veloster N TCR car as the perfect solution for their growing team,” said Bryan Herta, president and CEO of Bryan Herta Autosport. “We look forward to working closely with the team to provide best in class support and service and I am sure they will be immediately competitive in the already stout TCR class.”
“We are really looking forward to getting on track and up to speed,” Copeland added, “We have several opportunities for drivers interested in getting behind the wheel of the Hyundai Veloster N. We are looking to participating in both TC America and IMSA events in the future. Our first priority is to begin testing immediately.”
Along with customer support from Bryan Herta Autosport, and a list of benefits, also comes the Hyundai contingency award program for all TC America and IMSA events for Hyundai drivers. With money up for grabs for race and podium winners, Copeland Motorsports Hyundai drivers have the opportunity to win performance-based cash paybacks.
With the car on the way to North America, Copeland Motorsports is set to receive their new Hyundai late next week.
Copeland added, “To say that we are excited is an understatement. We have competed in TCR in the past and have been working several avenues to find a way to reengage in the program for the future.”